Selling behaviour change to “them upstairs” - engage with senior management - with video
This session will start with a brief presentation showing an overview of the theory behind behaviour change. The workshop will focus on moving from awareness to action – with behaviour change as part of a successful change programme using examples from the sector and industry. It will also
provide practical examples of how to successfully present to senior executives and governors. Finally we will hold a debate and discuss what each of the challenges are, then workshop how these opposing challenges can come together?
Prof Erik Bichard, Professor of Regeneration and Sustainable Development (University of Salford), Jon Warren, Senior Consultant (Carbon Ready) and Shane O’Donnell, Energy Officer (Wakefield College)